Serious Games challenging us to play MedGames
ghost Productions is a 3D medical animation studio that specializes in promotional marketing, surgical technique, and surgeon and patient education.
Realizing that new medical breakthroughs and discoveries are made everyday, they use a wide array of expertise and methods to transform them into a breath-taking visual experience (find also Serious Games Meet Medical Education).
ghOst Productions built a medical animation from the ground up to showcase at the 2009 Annual Meeting of the American Academy of Orthopaedic Surgeons – AAOS. Instead of showing pre-existing client work in their reel, they thought it would be more fun to make a character animation, break nearly every bone in his body and then surgically repair him in 3 minutes.
Project Title: Heal
After the success of HEAL at AAOS in early 2009, K2M and ghOst Productions moved forward on a cinematic narrative to highlight their devices and their application to specific spinal pathologies. The end result is CLIMBERS, a 5 minute spine demo that fuses character animation, surgical animation, and corporate identity in an exciting new direction in medical media.
Project Title: Climbers
ghOst Productions designed this reel to showcase their hottest cardiology products at the 2011 ACC - American College of Cardiology conference in New Orleans.
Project Title: Cardiology Demo
#
